About GhostRep
AI sales training and coaching for home improvement teams.
GhostRep helps contractors recruit better sales reps, train them with realistic AI role play, capture field conversations, and coach from the sales moments that actually decide revenue.
Company
Built for contractor sales floors.
GhostRep was founded by Tim Nussbeck for home improvement companies that need sales reps ready faster, with less manager drag and less revenue lost while new hires learn on live homeowners.
The platform is focused on sales teams in roofing, HVAC, solar, windows, doors, siding, restoration, and adjacent residential trades. GhostRep is not a generic learning system. It is built around the day-to-day sales workflow: hiring, onboarding, objection handling, canvassing, phone follow-up, inspection prep, and manager coaching.
Products
The GhostRep platform covers the rep lifecycle.
AI Recruiter
GhostRep screens and qualifies sales candidates before managers spend time in interviews.
Role Play
GhostRep lets reps practice roofing, HVAC, solar, and home improvement sales conversations before they handle live homeowners.
Echo
GhostRep captures field conversations and turns them into coachable sales moments.
Job Intel
GhostRep organizes job context so reps know what to say before they arrive.
AI Sales Coach
GhostRep helps managers coach reps from real performance signals instead of memory and guesswork.
Useful Pages