Roofing Sales Commission Structures: 5 Plans, Worked Math
Revenue, gross-profit, 10/50/50 and margin-tier plans from published roofing sources, run through one job, with marginal tiers, pay timing and splits.
Read the guideTHE GHOSTREP FIELD GUIDE
Better questions.
Better conversations.
Practical guides, comparisons, and working tools for the people building home improvement sales teams.
Explore the free tool library →Free Tools
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If a post surfaces a hiring, training, or follow-up problem, start with the exact tool section that helps your team use it immediately.
Hiring Tools
Scorecards, interview questions, onboarding plans, and accountability docs.
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Scripts, objection handlers, role-play prompts, and coaching assets.
Browse training →Field Sales Tools
Follow-up texts, inspection summaries, homeowner messaging, and canvassing assets.
Browse field sales →ROI Calculator
Model the payoff from faster onboarding, better close rates, and stronger rep coaching.
Run the calculator →Roofing Lead Response Time Benchmarks: 7 Numbers to Track
Build a roofing lead response dashboard that shows speed, missed leads, contact rate, booking rate, and completed-job gross profit.
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Home Improvement Sales Software: The 8-Layer Stack (2026)
Build the home improvement sales software stack: CRM, canvassing, estimating, proposals, financing, handoff, coaching and reporting, and what to buy first.
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Siro vs Rilla (2026): Live Coaching, Pricing & Pilot Order
Siro gives reps AI guidance mid-conversation and records offline. Rilla lets managers listen and coach live. Neither publishes prices. Which goes first.
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Roofing Sales Appointment Preparation: Worked Checklist
Prepare for a roofing sales appointment with verified context, one objective, approved materials and a useful next step. See retail and storm examples.
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Roofing Sales Call Notes: Facts, Unknowns and Next Actions
Turn a roofing sales conversation into reliable call notes. See a full example separating facts, customer statements, unknowns and owned actions.
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Roofing CRM Rollout Plan: First 30/60/90 Days
Use a seven-gate roofing CRM rollout plan for workflow mapping, configuration, pilot testing, role training, go-live, and the first 30/60/90 days.
Read the guideHow to Route Roofing Leads Before the Appointment
Build a clear intake-to-calendar handoff for roofing leads with ownership, urgency, follow-up status, and a defined stop once the appointment is booked.
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Roofing Sales Call Objectives by Appointment Stage
Set one roofing sales conversation objective for each appointment stage. Compare inspection and proposal-review examples with complete exchanges and notes.
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Roofing Sales Skills From Door Knock to Signed Contract
Define observable roofing sales skills by selling stage. Compare two discovery attempts and see how managers calibrate evidence before assigning practice.
Read the guideRoofing Sales-to-Production Handoff: A Clear Process
Move a signed roofing job from sales to production with clear ownership, evidence checks, missing-information returns, and a defined acceptance point.
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Roofing Sales Call Review: Scoring Steps & Worked Example
Learn how to review a roofing sales call, document evidence, calibrate managers, and turn one scored conversation into focused coaching for the next call.
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