Sales Management

Proven sales management strategies for roofing contractors. Learn how to lead teams, optimize performance, and scale your contractor sales organization.

Sales Management
7 Problems. 7 Solutions. Remote Teams That Scale.
December 5, 2025 · Tim Nussbeck

Your top rep closed $26K in Denver. Your new hire blew 3 appointments in Dallas. You're managing both from Phoenix with zero visibility. Here are the 7 problems every remote sales manager faces—and systems that actually work.

Sales Management
What's a Normal Roofing Sales Turnover Rate? (2025 Benchmarks + How to Improve)
December 5, 2025 · Tim Nussbeck

You just hired five reps for storm season. Two quit after their first week. One disappeared after collecting his first commission check. The fourth is "thinking about it" after three months of mediocre numbers. You're down to one productive rep by September. $37,000 spent on recruiting, training, and manager time. Gone. Is this normal? Unfortunately, yes. The Benchmarks Nobody Talks About Construction industry turnover sits at 21.4% annually according to the Bureau of Labor Statistics. That'

Sales Management
30-Day Roofing Sales Onboarding Plan: From Zero to First Sale
December 5, 2025 · Tim Nussbeck

Your new rep starts Monday. You've got him scheduled for 10 weeks of ride-alongs, product training videos, and shadowing. By Week 12, he'll be ready to knock his first door solo. Except he won't make it to Week 12. According to industry research, 43% of new sales reps leave within the first 90 days. Your 12-week onboarding plan puts his first real appointment around Day 84—right when most quit. Here's the disconnect: traditional onboarding treats roofing sales like enterprise software sales. I

Sales Management
Sales Rep Missing Quota? 5-Step Performance Improvement Plan for Roofing Sales Managers
December 5, 2025 · Tim Nussbeck

Your rep closes 18% of qualified appointments. Team average is 32%. He's been with you four months. You hired him because he had door-to-door experience and crushed his interview. Now he's burning through your best storm-damaged territories and converting nothing. You're thinking about firing him. Before you do, read this. Before You Fire: Most Underperformers Are Fixable Here's what most managers don't know: Only 46.7% of sales reps globally meet quota according to Sales Hacker's industry a

Sales Management
How to Build a Roofing Sales Training Library That Works
November 25, 2025 · Tim Nussbeck

Most roofing training libraries fail because they're content dumps, not skill development systems. Here's how to organize yours around progressive competencies so reps actually use it—and close 22-28% instead of 15-18%.

Sales Management
How to Train Roofing Sales Reps Remotely in 2025
November 23, 2025 · Tim Nussbeck

Remote training delivers 10x more practice scenarios than traditional methods. Get roofing reps closing in 3-4 weeks instead of 8-12 weeks.

Sales Management
Virtual vs In-Person Roofing Sales Training ROI: The Real Cost Breakdown
November 22, 2025 · Tim Nussbeck

Virtual vs In-Person Sales Training ROI for Roofing Reps. Office training costs $132K per 5 reps vs $34K virtual.

Sales Management
What to Do When Your Rep's Close Rate Suddenly Drops
November 2, 2025 · Tim Nussbeck

Rep closing 19% instead of 35%? That's $50K lost per month. Learn how to diagnose skill regression, burnout, or checkout—and fix it in 30 days or cut loose.

Sales Management
How to Train Multiple Roofing Reps Without Quality Loss
November 2, 2025 · Tim Nussbeck

You hired five new reps in January. By April, three have quit and one is barely surviving. Every failed rep cost you $10,000+ in training.

Sales Management
Ride-Along Training Costs $6,300 Per Rep (Calculator)
November 2, 2025 · Tim Nussbeck

Your sales manager just spent 84 hours training a rep who quit after 3 weeks. Meanwhile, competitors trained 10 reps in 2 weeks using AI + Echo.

Sales Management
How to Scale Roofing Sales Team Without More Managers
November 2, 2025 · Tim Nussbeck

One sales manager can handle 15-20 reps with the right systems. Save $130K-165K vs hiring Manager #2. Complete scaling guide with 4-week implementation plan.

Sales Management
Roofing CRM Shows Lost Deals But Not Why (GhostRep Does)
October 28, 2025 · Tim Nussbeck

Your CRM shows deals stuck in "Proposal Sent." It doesn't show your rep froze during the objection. That's the $80K gap between knowing what and knowing why.

Sales Management
Why Your Best Roofing Rep Quit (And How to Prevent It)
October 28, 2025 · Tim Nussbeck

Sales rep turnover averages 2.5 years, with 90% experiencing burnout. AI-powered management identifies retention risks before resignation by monitoring workload and performance patterns.

Sales Management
Storm Lead Graveyard: What Happens Without Follow-Up
October 28, 2025 · Tim Nussbeck

After hail storms, roofing companies get 100+ leads but close less than 25%. Learn why most storm leads die in the CRM and how to fix your follow-up system.

Sales Management
15-Minute Roofing Sales Meetings That Actually Work
October 28, 2025 · Tim Nussbeck

Your 90-minute weekly sales meetings waste $1M+ annually in opportunity cost. Daily 15-minute standups save 156 hours per year while improving close rates 27%.

Sales Management
Your Top Rep Quit: Hidden Cost of Sales Rep Turnover
October 27, 2025 · Tim Nussbeck

Your top producer gave notice. Most companies only count $12K replacement cost and miss the compound effect. Use our calculator to see your real 3-year damage.